I was recently told that I “had a great gift with people”. My first response in my mind was “you’ve got to be kidding” because I remember all the faux pas, wrong words at the wrong time and all the times that I have just felt totally out of place in a social setting. But I think this concept raises a great teaching point and that is that people skills are a SKILL not a gift.
Webster defines a gift as “natural abilities or qualities or something acquired without compensation”. For most of us, the ability to deal with people is not natural in any way, as a matter of fact; most of us find it very unnatural. To me it is an important distinction because if I accepted the ‘fact” that it was a gift I would be forced to accept the breadth and depth of my existing abilities. On the other hand, if I accept the fact that it is a skill that can be developed and perfected like other skills such as painting, running, sports, etc. and recognize there is room for improvement, I can decide to improve.
So then, what are people skills and how are they developed? In my view, people skills are the abilities to build relationships with a wide variety of people, in other words being relatable. So how is this done? One of the first steps is to be willing to get out of your comfort zone. Your comfort zone by definition is comfortable but there is no growth while there. We all have people that we feel more “comfortable” with than others. The biggest reason for this is there is a common ground to build on. Perhaps it is your church and beliefs. Perhaps it your ethnicity or gender. Perhaps it is educational or socioeconomic background. When you meet someone new the goal is to build some level of common interest. The best way I know how to do this is by asking questions and finding out about them and then sharing something about you. Have you ever met someone that was easy to talk with? Have you ever met someone that you immediately felt comfortable with? Why? My guess is that you and they found a common ground. My suggestion is for you to mirror that activity because it works.
I have developed 3 people principles that I believe are pretty universal regardless of age, geography, education, etc.
People Principle #1 - People would rather buy than be sold. Think about your own experiences. Think about a really good sales experience you had as a consumer. It doesn’t matter if you were buying a house, car, or ice cream cone. What made it good? Now, think about a negative one. Again, it does not matter if you were buying a house, car, or ice cream cone. What made it bad? For most of us, in the good experience we felt like we were in control; in the negative we felt like weren’t.
So my question to you as it relates to YTB is, are you selling or helping people to buy? If it is the former my guess is you are not optimizing the opportunity. If you help people buy you are really helping solve THEIR problems (not yours). My personal experience validates this. There were a number of people that I tried to close by letting them know if they bought their site right now I would qualify for my weekly bonus. Would you like to guess how many I closed? Let me help you-exactly zero. Why because I was selling not helping people buy. Why because I was focused on me and not them. Again, let me ask you the question- are you helping people buy or selling?
People Principle #2 - People are more interested in their own agenda than yours. In a previous post we looked at Gran Torino and how there are people skills lessons everywhere. In that movie, Clint Eastwood’s son comes over and lets him know that he believes he (Eastwood) would be better off moving in to a senior citizen center. You could visibly see Eastwood react negatively. Who wouldn’t when being told what to do? Not having very good people skills, the son did not pick up on that and progresses to tell Eastwood why- because he won’t have to cut his own grass (which he loves doing) or shovel the drive in the winter. Eastwood gets angrier. Again, the son pushes forward and lets him know that he has actually done research and come up with some choices. Eastwood simply throws him out of the house.
Let’s replay that scene with a little people knowledge. First, if Eastwood’s son would have started with a question like “have you thought about moving in to a senior center?” he likely would have gotten a different result because Eastwood would have responded by saying that he did not want to have anything to do with them. End of conversation. If Eastwood had actually considered it, he would have said yes it may be a good idea and a conversation would have ensued with a resolution that was good for both he and his son. As it was, there was a further disintegration in their relationship because the son started with his own agenda and not his father’s.
Let me ask you to consider whose agenda are you starting with yours or theirs? If you start the conversation with “I am excited…..” I would suggest you are starting with yours not theirs. Start with a question about how they are doing and if they have figured what is going on with the economy (you can guess what people say to that at this time).
People principle #3- People don’t know themselves as well as they think they do. At seminars that I have done around the country I have asked “how many of you have said at one point that you would never get involved with a network marketing company?” Without exception, it is always at least 50%. That means 1 out of 2 have said “no” and now they are a “yes”. How does that happen? For some, it is the economy that is driving them to do something that they said they would never do or never do again. For others, it is the success of a friend in our business. For still others, it is the YTB business model and the fact that we don’t have inventory or quotas. Polite persistence is the answer. Notice the first word-polite. It is not a constant hourly or daily barrage. It isn’t calling weekly and saying “are you ready yet”. It is our job to find out where they are, answer their questions, and find a way to add value to their lives. Keep in mind that not everyone will join our team and it doesn’t matter how often you ask.
Remember…we are ultimately in the people business. Our job is to find people that are open to our system. Our job is to improve ourselves and learn to reach out to more and more people. Our job is to connect to more people. Our job is to find ways to add value to others’ lives. Our job is to help our team reach their goals.
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